Google is introducing new “agentic” features to its AI-powered Search experience, allowing users to book event tickets and make beauty or wellness appointments directly through conversational prompts. The update expands the capabilities of AI Mode, Google’s generative tool inside Search, making it possible to complete real-world tasks without navigating multiple apps or websites.
With this feature, users can simply ask for what they need in natural language. For example, someone could say, “Find me two standing floor tickets for the Shaboozey concert.” AI Mode will then check several ticket platforms and present real-time options, including prices and booking links, all in one place. The same applies to salon or spa appointments, where users can request services based on location, time, or price preferences.
The feature is currently available in the United States to users participating in Search Labs, Google’s testing program. Those subscribed to Google AI Pro and Ultra will get faster performance and higher usage limits.
This update follows an earlier rollout in August, where AI Mode gained the ability to make restaurant reservations. Users could describe what type of dining experience they wanted, and the AI would display matching options with available booking times.
Google says these features are still in early testing, and errors may occur. The company emphasized reliability and safety while continuing to expand AI Mode’s capabilities. Since launching in March 2024, AI Mode has steadily grown, adding tools like Canvas for organizing research and Google Lens integration for visual-based queries.
By bringing more real-world actions into Search, Google aims to transform its search engine into a more helpful and interactive digital assistant, anticipating user needs and simplifying everyday planning tasks.
