Nokia Changes Its Logo for The First Time in 60 Years
Nokia’s CEO, Pekka Lundmark, has stated that the company no longer considers itself a smartphone manufacturer, but rather a business technology company.
This announcement was accompanied by a rebranding effort that included a new logo consisting of five geometric shapes forming the word ‘Nokia’ in a sleek and modern style.
This marks the first time Nokia has changed its brand identity in over 60 years. The previous logo featured the word ‘Nokia’ in a bold font and a blue color scheme. According to Lundmark, the new brand identity signifies the end of Nokia’s mobile phone business and its transition into the business technology sector.
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Lundmark unveiled this news at the Mobile World Congress in Barcelona, where he outlined the company’s three-step plan: reset, accelerate, and scale. Nokia has successfully completed the first stage of the plan, which involved transitioning from a mobile phone company to a business technology company.
Let us know about your remarks on the new logo.
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