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YouTube Shorts Creators Will Now Receive Ad Revenue

YouTube will pay the author about 45% of the total advertiser payout for each commercial that plays before a YouTube Shorts.

YouTube Shorts, which are quite popular on the platform, have proven to be incredibly beneficial for YouTube since its inception in 2020. According to research, YouTube Shorts receive up to 30 billion views each day; nevertheless, unlike long-form video makers, shorts creators have not been compensated for their work until recently.

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YouTube has just launched a collaboration initiative for YouTube Shorts creators that would allow them to earn money from the video they create. To join up for the creator programme, YouTube has established a variety of different terms and conditions that the creator must follow and agree to until July 10th.

According to the details, this cooperation scheme between Shorts makers and YouTube will be 45% and 55% respectively. This implies that YouTube will split the ad money generated by each advertising that appears before a YouTube Shorts.

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In addition to the upgrade, YouTube has launched ‘Monetization Modules,’ which are essentially dashboards that allow artists to be more flexible with their profits on the network. YouTube, on the other hand, recommends that producers accept all modules in order to maximise their revenue potential.

YouTube shorts makers, like long-form video creators, will have to meet specific criteria before they can register for monetization. According to YouTube’s guidelines, a creator must have at least 1,000 subscribers and more than 10 million views on shorts in 90 days before registering for revenue.

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